Maintain the acquisition funnel . Partner with Partnership and Marketing teams to diagnose performance drop-offs across the entire user journey and run experiments to lift conversion at each gate without degrading credit quality. Safeguarding CAC by balancing Channel Mix. Allocate budgets across digital marketing channels, referral, affiliate, and organic/direct — optimizing blended costs against customer lifetime value. Own the pricing and promo campaign strategy. Partner with Risk teams on rate-card testing and elasticity experiments; turn results into promo mechanics that stay within regulatory compliance. Perform continuous competitive intelligence. Track competitor activities and strategies in the Indonesian digital lending market. Turn those findings into actionable insights and informed campaign decisions. Safeguard the personal loan P&L. Forecast portfolio targets on a periodic basis and own reporting on growth performance to the Head of Personal Loan Business. Ensure the Personal Loan portfolio is performing according to budgets previously set for the period.
Frequently Asked Questions
What does the Personal Loan Strategy & Growth role at Cermati.com involve?
The Personal Loan Strategy & Growth position at Cermati.com in Central Jakarta, id is a full-time role. Maintain the acquisition funnel . Partner with Partnership and Marketing teams to diagnose performance drop-offs across the entire user journey and run experiments to lift conversion at each gate without degrading credit quality. Safeguarding CAC by balancing Channel Mix. Allocate budgets across digital marketing channels, referral, affiliate, and organic/direct — optimizing blended costs against customer lifetime value. Own the pricing and promo campaign strategy. Partner with Risk teams on rate-card testing and elasticity experiments; turn results into promo mechanics that stay within regulatory compliance. Perform continuous competitive intelligence. Track competitor activities and strategies in the Indonesian digital lending market.
What skills are required for Personal Loan Strategy & Growth at Cermati.com?
Key skills for this role include: Git.
What is the salary for Personal Loan Strategy & Growth at Cermati.com?
The salary for this position is not publicly listed. You can negotiate during the interview process. Check Glassdoor or Levels.fyi for estimates.
Is the Personal Loan Strategy & Growth position at Cermati.com remote or on-site?
This position is On-site. The role is based in Central Jakarta, id.
How do I apply for Personal Loan Strategy & Growth at Cermati.com?
You can apply for this position directly through the employer's careers page. Click the 'Apply Now' button on this page to be redirected to the original listing. Make sure your resume is ATS-optimized. Use SpotChange's free ATS test to check.
Personal Loan Strategy & Growth at Cermati.com is a full-time marketing position in Central Jakarta, id. Key skills include Git. Education: Master's Degree preferred. Experience: 3+ years.
This role is classified as on-site and is suitable for mid level-level professionals. Ghost Score 40/100 (Possibly Stale) indicates this listing is possibly stale — verify on the employer site.
To apply, visit the official application page through the Apply Now button above. SpotChange Jobs provides AI-powered career tools including resume optimization, ATS testing, interview preparation, and salary negotiation assistance.