Synopsis Perform, coordinate and execute sales activities for assigned dealt accounts, overview and monitor the market and the competitors to ensure established Etihad sales targets are reached contributing to Etihad’s profitability objectives achievement. Accountabilities: Establish, develop and maintain business relationships with assigned and prospective accounts to generate revenues for the organization using modern nurturing techniques. Communicate and meet regularly with relevant accounts to inform about new products, services and promotions to increase sales in order to reach the expected sales target. Build your status as a ‘trusted advisor’ to ensure a long-lasting fruitful business relationship with major accounts. Accountabilities :Research, gather, share and analyse competitor, market and wider industry information to define the best-selling approach to increase Etihad market share and visibility. Cooperate with global sales enablement to determine the best promotion sales techniques. Communicate and regularly meet with accounts to inform about new products and promotions to ensure the best and most updated value proposal is timely communicated to the market. Coordinate and draft contractual agreements with accounts to ensure customer requirements are captured effectively and in compliance with existing policies. Interacting with various regional and HQ stakeholders. Represent Etihad in client meetings or external events when required. Lead and initiate the strategy in developing any new station/territories, be the primary point of contact for GSA (if any), Lead country or area commercial projects as defined by the department To act as a coach/mentor for any new Sales Rep in the Country or Region, supporting the new joiner by establishing a training plan, accompanying them on initial client visits, supporting in familiarization with internal tools and processes, and being a day to day point of reference Define, agree and execute plan of sales activity to ensure targets are reached using all the available tools, data and insights provided by Sales Strategy and Planning Analyse the market potential to determine the value of existing and prospective customers in terms of sales opportunities and use the sales toolkit to convert them to Revenue premium.