Meetingselect is the world's leading meetings & events booking platform that helps meeting planners at corporate enterprises across Europe, the USA and APAC search and book the right meetings and events venues. Our platform connects corporations, agencies and meeting planners with 500,000+ hotels and meeting venues in 150+ countries. We empower bookers and venues with smarter, data-driven meeting management, and we're doubling down on AI and innovation to get there faster. We're a young, diverse, and multicultural team with an informal culture. We want everyone to genuinely enjoy coming to work and feel free to be themselves. If you thrive in an environment where you're given real ownership, work closely with driven colleagues, and get to build and evolve how we do marketing, this might be your place. Meetingselect is gearing up for a new phase of growth, and marketing is at the centre of it. We are making a meaningful shift in how we go to market: from reactive to proactive, from generic to differentiated positioning, and from ad hoc execution to a structured, AI-first marketing operation. That means building a function that captures existing demand and actively grows and educates new demand, enables sales through marketing signals, and runs in a more programmatic and scalable way. We are actively experimenting and setting up the foundation for this next phase, and there is real work to do and real ownership to take. To accelerate this journey, we have partnered with a highly regarded B2B SaaS marketing agency. Working alongside them gives you direct exposure to modern B2B marketing playbooks, sharp strategic thinking, and proven frameworks for demand generation and positioning that most in-house marketers only encounter years into their career. It is a genuine accelerator for anyone who wants to grow fast. As our Demand Marketing Specialist you sit at the heart of this transition. You report to the Marketing Team Lead and work in a small, close-knit team alongside a marketing intern and our agency partners. You're hands-on, self-directed, and comfortable driving things forward with a high degree of independence. This is a challenging role with real ownership. You build and run campaigns across channels, sharpen our CRM and RevOps setup, create content that converts, and continuously experiment with what works. You bring a genuine curiosity for AI and use it actively in your day-to-day work. The role intentionally covers a broad scope, with room to specialise over time if desired. ⭐ Performance & ABM-led marketing — planning and running targeted, account-based campaigns on LinkedIn, Google and beyond, with a focus on the right audience at the right moment ⭐ RevOps & CRM — owning HubSpot, improving our marketing-to-sales handoff, and keeping our pipeline data clean and actionable ⭐ Content marketing — writing copy for emails, landing pages, LinkedIn posts and campaigns that actually resonate with B2B buyers ⭐ Web & design — optimising landing pages, and using design tools to create assets when needed ⭐ AI & automation — actively using AI tools to work smarter, move faster and improve our marketing processes We don't expect you to be a deep specialist in all of these. But you know the basics across the board, and you have a clear spike in performance marketing and/or RevOps. ⭐ At least 2 years of highly relevant B2B marketing experience, ideally in tech or hospitality ⭐ Hands-on experience with performance marketing campaigns and CRM/RevOps (HubSpot is a strong plus) ⭐ Familiarity with content marketing, copywriting and basic web/design tools ⭐ Genuine affinity with AI and a track record of using it in a marketing context ⭐ An experimentation mindset: you test, learn and adjust without needing to be told to ⭐ High sense of ownership: you treat the work as your own and drive things to completion ⭐ Comfortable operating independently and taking initiative ⭐ Fluent in both Dutch and English ⭐ Flexible, energetic and not afraid to roll up your sleeves