As Sales Support Administrator, you coordinate the full order-to-cash process for customers and distributors in the MEA region. You are their main point of contact for all order-related matters, from order processing and delivery coordination to invoicing and after-sales support. Working closely with the Sales Managers and different internal teams, you ensure smooth communication, accurate follow-up and excellent service throughout the entire process. Your responsibilities: You are the central point of contact for customers and distributors in your region, ensuring timely and professional follow-up. You manage the full order-to-cash process, including order processing, internal follow-up, transport coordination, invoicing and after-sales support. You work closely with the Area Sales Managers for the region and provide them with day-to-day administrative and operational support. You coordinate with various internal departments, including Supply Chain, Logistics, Production, Sales and Marketing, to ensure orders and customer requests are handled efficiently. You liaise closely with Supply Chain to follow up on customer forecasts and contribute to smooth production planning. You proactively follow up on orders, identify potential issues and keep both customers and internal stakeholders informed.